2026-04-08T03:08:24Z https://pub.unibl.org/oai

oai:pub.unibl.org:49995 2024-06-12T16:29:07Z

Branding and Brand Capital. In Intangible assets as a potential for growth in Republic of Srpska /unibl/author/Vesna Žabkar https://www.unibl.org/sr-lat/fis/zaposlen/3039-tajana-serdar-rakovic Chapter: Branding and Brand Capital, pp. 77-89. Prašnikar, Janez and Knežević Cvelbar, Ljubica (Eds.) Monography University of Ljubljana, Faculty of Economics 2012 Book text 1 158 /unibl/book/idKnjiga:1030 978-961-240-238-9 https://ef.unibl.org Vesna Žabkar, Tajana Serdar, Branding and Brand Capital. In Intangible assets as a potential for growth in Republic of Srpska, University of Ljubljana, Faculty of Economics, 2012 https://pub.unibl.org/s/cir/item/49995